Design Walk 2011
The poster for Design Walk.The event consisted of walking tours of Madrid that took place in five neighbourhoods over five days; visiting five studios per day.
The poster shows the route in a fluorescent ink and the reverse side shows the map.
The graphic concept of this project is the union of all participating studios located in the city map, generating an alive geometric shape that changes every year.
This simple shape, created with a striking mass of color, makes it easy recognizable and visible in an urban landscape filled with visual information.
Client: Barfutura
Year: 2011